Monday, April 12, 2010

Could Health Overhaul Incentives Also Hurt Some?

The new health care law promises to extend coverage to millions of Americans and to cut costs by cultivating healthy habits and preventive care. But could its emphasis on wellness undermine one of its central achievements: putting an end to the practice of charging sick people more for health insurance?

Workplace wellness programs are becoming more and more popular as businesses try to rein in runaway health costs. At American Express, for instance, employees are offered a $100 reward just for coming in for a health assessment; the company also provides an array of free support services, including health coaching, maintenance drugs and preventive care.

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By Roni Caryn Rabin

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